Search Engine Optimization alias Search Engine Optimizer are the acronyms of SEO. SEO, every third person over internet talks about it and thinks that its easy to optimize once site or blog according to the search engine demands. But Is it that’s easy???

Some says Yes, Some says No…

No, its not that easy. An irresponsible SEO may sometimes provide potential advantage as well as the damage to one’s site.

SEO basically starts from Site Architecture. A site Architecture will be search Engine friendly.

Then the main thing is that on which keywords or phrases you want to bring your site on top.  So, List of target keywords should be ready on paper, excel or in mind while you talk about SEO. Here, one can count damage to site from excess use of Keywords, technical we say Keyword stuffing, due to which Google penalized us.

One can optimize its site via :
On Page Optimization
Off Page Optimization

More light on both techniques and Keyword Stuffing in coming posts